My Last Hurrah. Well. Maybe..

Well, this is my last post for my Advertising class but hopefully not my last dealing with advertising.  Here is my last insight.  Even though it takes a long time to develop characters like the Gieco lizard, if a new idea is grand or memorable enough, it is worth taking a risk and changing a campaign.  These new commercials are just funny and somewhat random, but I remembered them.  New ideas if clever and well executed can definitely reawaken awareness of a product or service.

Drum Roll Please!

Well, my portfolios are in, and I have the most excellent feeling about my graphic design one. Here is what I decided to submit. We'll see what happens! 

 Girl's Best Friend

Handy Dandy

Old Tree Hugger

Two World Collision

 Dance

 Easy As Pie!

 King of The Galaxy

One-of-a-kind

 Weeping Willow

 Chance

I Hate Back-up Plans...

Well, I will be applying for the Graphic Design program here in two weeks. Yikes! I decided that I will also apply to Photography. That means I need to prepare TWO portfolios in two weeks. No pressure. I'm pretty much there, but I want to make sure I am submitting my very best work. I will probably replace a few before this is all over. BYU is so competitive. This is what I want, but if for some reason I do not make it into either, I will plan on applying to the Advertising major after next semester and Advertising Design minor (that's right the same classes as Graphic Design). I hate back-up plans, but I LOVE loopholes. :) Well, wish me luck!

P.S. Coming soon! Some of my work from my art classes... :)

Real Men of Genius (Class Assignment)

Man humor. Bud Light knows its target audience and knows how to appeal to them in a memorable way. The Bud Light itself doesn't really connect at all with the subject matter, but the attitude carried by the speaker attracts the Bud Light drinking crowd.

When agencies make attempts at humor, they run the risk of distracting viewers. That is, viewers will be unlikely to remember the product but rather the commercial. In this case, one not only remembers the humor but the product as well. "Bud Light presents: real men of genius."

And don't worry. I'm not an alcohol fan. :)